Friday, May 25, 2007

In Market, Hopes for Health and Urban Renewal

Mike Mergen for The New York Times

Alexander Faynberg says he expects his food vending business will improve as Progress Plaza is renovated.

By ERIK ECKHOLM; Published: May 25, 2007

PHILADELPHIA — It seems that anyone you talk to in the streets around Progress Plaza, a tattered shopping center in a mainly black, poor part of North Philadelphia, is excited.

Mike Mergen for The New York Times
Carol Smith says she looks forward to having fresh food closer than the 12 blocks she now has to walk.

There has not been a supermarket nearby since the last one in the plaza suddenly shut down in 1999, part of a nationwide flight from blighted urban areas by many large chains.

But soon a large Fresh Grocer supermarket is set to open here.

 

“Everybody will be so happy to see a new store,” said Anna Keller, a retired nurse’s aide, as she took home a large bag of items from Popeyes, the fast-food chicken restaurant, in the plaza. In the last seven years, Ms. Keller said, she has driven miles away to shop “because the food around here isn’t worth buying.” But that also means that she has shopped less frequently and often relied on takeout.

“I know I’ll eat better,” she said, talking about the ready access to aisles of fresh produce and meats. “I know this greasy food is killing me.”

Carol Smith, 50, who sat on the stoop of her apartment in a rundown row house, minding her five grandchildren, said she felt the same way. Like many of her neighbors, Ms. Smith does not drive, and she has been walking the 12 blocks to the nearest grocery store, then paying a livery car to drive her back. “It’s hard to keep real fresh things around,” she said.

Depopulation and the loss of industrial jobs in recent decades have taken an especially harsh toll in this neighborhood. They left row houses abandoned or in disrepair, and vacant lots strewn with trash, broken whiskey pints and hypodermic needles. Progress Plaza, which was founded with great hopes in the 1960s by an association of black residents, fell on hard times. Even mom-and-pop stores are rare.

Subsidized development is starting to bring in new houses and families, a longtime development of black-owned homes has survived to the east of the plaza, and nearby Temple University is expanding. But still, within a half-mile radius of the plaza, 39 percent of people live below the poverty line, more than twice the rate for Philadelphia over all.

Whether easy access to the bounties of a supermarket will actually transform eating habits remains to be seen, but the fight against obesity has become a major rationale, along with lower prices and the promotion of wider retail development, for efforts to bring supermarkets to what have been called the food deserts of poor urban areas.

The National Institute of Environmental Health Sciences has sponsored a before-and-after study of eating habits around the future supermarket here, looking especially to see if consumption of fresh fruits and vegetables, rather than chips and soda, will rise.

The new grocery store is part of a broader renovation of the plaza, aided by millions in public and private loans. The store was lured here by the Fresh Food Financing Initiative, which has subsidized development of two dozen supermarkets in deprived urban and rural areas of Pennsylvania and is considered a national model. The Legislature put up seed money and joined forces with the Food Trust, a private group that promotes healthy diets, and the Reinvestment Fund, which marshals money for community development. The initiative provides cash grants of up to $250,000 and, sometimes, millions of dollars in loans to prospective supermarket developers.

In the case of Progress Plaza, inducements were needed in part because the lot of the former store, at 18,000 square feet, was far too small for today’s supermarket model, said Pat Burns, who owns other stores in the city and will operate the new one here. Most of the plaza is being rebuilt to make room for a flashy 46,000-square-foot market with rooftop parking.

More generally, supermarket operators say, moving into a blighted neighborhood brings special costs and risks that can be partly overcome through subsidies and advice from groups like the Food Trust.

Jeff Brown said he was encouraged to build a ShopRite in another part of Philadelphia by a $250,000 grant from the Food Initiative, which he used to train local workers, many of whom had never held real jobs.

Store operators in poor areas say they have substantially higher security costs and, in contrast to suburban chains that carry essentially the same inventories in all stores, they must stock a variety of lower-volume items geared to multiethnic tastes. Because many customers are poor, a new store must be in a heavily populated area with convenient public transportation if it is to be profitable, they said.

On Broad Street, the supermarket and plaza will have 24-hour lighting, and “that will do a lot for the sense of safety and community in the neighborhood,” said Wendell R. Whitlock, chairman of the association that owns Progress Plaza and has received loans for the overhaul. “This is going to be a happening,” Mr. Whitlock said of the new store, and should give a boost to the area’s renewal.

When Pathmark opened the first supermarket in decades in East Harlem, in 1999, many local store owners were fearful. But by drawing in more shoppers, the entire neighborhood was uplifted, local residents and economists say.

Around Progress Plaza, no one admits to being worried.

Taufiiq Colbert, who just opened a barbershop west of Broad Street, said he expected the increased foot traffic to help his own struggling business.

Even Alexander Faynberg, who has for years sold a small sampling of fruits, nuts and eggs from a truck next to Progress Plaza, said he welcomed a new store. “It will bring in a lot of people,” Mr. Faynberg said. “It will be good for me.”

Posted by M at 19:41:22 | Permalink | No Comments »

Sunday, May 20, 2007

The Road to Curitiba

Simon Norfolk for The New York Times; The Wire Opera House (1992), completed in about two months under the guidance of Curitiba’s visionary architect-mayor, Jaime Lerner.
By ARTHUR LUBOW; Published: May 20, 2007

On Saturday mornings, children gather to paint and draw in the main downtown shopping street of Curitiba, in southern Brazil. More than just a charming tradition, the child’s play commemorates a key victory in a hard-fought, ongoing war. Back in 1972, the new mayor of the city, an architect and urban planner named Jaime Lerner, ordered a lightning transformation of six blocks of the street into a pedestrian zone. The change was recommended in a master plan for the city that was approved six years earlier, but fierce objections from the downtown merchants blocked its implementation. Lerner instructed his secretary of public works to institute the change quickly and asked how long it would take. “He said he needed four months,” Lerner recalled recently. “I said, ‘Forty-eight hours.’ He said, ‘You’re crazy.’ I said, ‘Yes, I’m crazy, but do it in 48 hours.’ ” The municipal authorities were able to accomplish it in three days, beginning on a Friday night and installing paving, lighting, planters and furniture by the end of the day on Monday. “Being a very weak mayor, if I start to do it and take too long, everyone could stop it through a juridical demand,” Lerner went on to explain. “If they stop the work, it’s finished. I had to do it very fast, at least in part. Because we had discussed it a great deal. Sometimes they have to have a demonstration effect.”

 

Simon Norfolk for The New York Times; A station on Curitiba’s rapid-transit-bus system.

Simon Norfolk for The New York Times; Curitiba’s rapid-transit buses can move 36,000 passengers an hour, a cheap alternative to a subway system.
Simon Norfolk for The New York Times
Despite its development as a city for public transportation, Curitiba is said to have more cars per capita than any other city in Brazil.

The demonstration worked. Within days, impressed by the increase in their business, the once-recalcitrant shop owners were demanding an extension of the traffic-free district. Some diehard motorists, however, sulked. Lerner heard that a group of them were planning to disregard the prohibition and drive their cars into the street on a Saturday morning. So he contrived an unbreachable defense. With the cooperation of the city’s teachers and a donation of rolls of newsprint and boxes of paint, on that morning he assembled several hundred children in the street, where they sat and drew pictures. “It was to say, ‘This is being done for children and their parents — don’t even think of putting cars there,’ ” he told me. The sputtered-out protest was the last resistance to the pedestrianization of the shopping area, which has since expanded from the original 6 blocks to encompass about 15 today. “Of course, this was very emblematic,” Lerner recounted. “We were trying to say, ‘This city is not for cars.’ When many mayors at the time were planning for individual cars, we were countervailing.” He observed that it was emblematic in another way also: “From that point, they said, ‘If he could do this in 72 hours, he can do anything.’ It was a good strategy.”

An opening salvo, the creation of the pedestrian zone inaugurated a series of programs by Lerner and his colleagues that made Curitiba a famous model of late-20th-century urban planning. In the early 1970s, when Brazil was welcoming any industry, no matter how toxic its byproducts, Curitiba decided to admit only nonpolluters; to accommodate them, it constructed an industrial district that reserved so much land for green space that it was derided as a “golf course” until it succeeded in filling up with major businesses while its counterparts in other Latin American cities were flagging. Through the creation of two dozen recreational parks, many with lakes to catch runoff in low-lying areas that flood periodically, Curitiba managed, at a time of explosive population growth, to increase its green areas from 5 square feet per inhabitant to an astounding 560 square feet. The city promoted “green” policies before they were fashionable and called itself “the ecological capital of Brazil” in the 1980s, when there were no rivals for such a title. Today, Curitiba remains a pilgrimage destination for urbanists fascinated by its bus system, garbage-recycling program and network of parks. It is the answer to what might otherwise be a hypothetical question: How would cities look if urban planners, not politicians, took control?

Although the children who paint on Saturday mornings are no longer needed to protect the downtown shopping street from cars, the battle to keep Curitiba green is never-ending. Indeed, some say it is going badly these days. The rivers, once crystalline, reek of untreated sewage. The bus system that has won admirers throughout the world appears to be nearing capacity; what’s more, Curitiba, by some measures, has a higher per capita ownership of private cars than any city in Brazil — even exceeding BrasÃlia, a city that was designed for cars. Curitiba’s garbage-recycling rate has been declining over the last six or seven years, and the only landfill in the municipal region will be full by the end of 2008. Jorge Wilheim, the São Paulo architect who drafted Curitiba’s master plan in 1965, says: “When we made the plan, the population was 350,000. We thought in a few years it would reach 500,000. But it has grown much bigger.” The municipality of Curitiba today has 1.8 million people, and the population of the metropolitan region is 3.2 million. “I know the plan of Curitiba is very famous, and I am the first to enjoy it, but that was in ‘65,” Wilheim continues. “The metropolitan region must have a new vision.”

It is often said of Curitiba that it doesn’t feel like Brazil. Depending on who’s speaking, that can be intended as a compliment or a criticism. Populated by European immigrants in the 19th century, Curitiba has a demographic makeup that is largely more fair-skinned and well educated than that of Brazil’s tropical north. It is also unusually affluent. Unlike São Paulo, with its startling extremes of wealth and poverty, much of Curitiba to an American eye looks familiarly middle class. Even the scruffy used-car lots have a seediness reminiscent of Los Angeles, not the Rio de Janeiro of “City of God.” The city, especially the large downtown, is very clean, thanks to municipal sanitation trucks and the freelance carrinheiros, or cart people, who pick up trash to sell at recycling centers.

During my visit to Curitiba in March, the city was the host of an international biodiversity conference. While I hadn’t known of it when I scheduled my trip, the coincidence was about as remarkable as finding a design show to greet you in Milan or a wine festival under way in Bordeaux. Environmentalism is the heart of Curitiba’s self-identity, and the municipal government is always devising new schemes that showcase the brand. The rest of the world has caught on, if not yet caught up. Ecological awareness is architecturally trendy. This year’s winner of the prestigious Pritzker Prize is Richard Rogers, a longtime proponent of mass transit, lower energy consumption and ecologically sensitive buildings. Commercially, real-estate developers from Beijing to Santa Monica are brandishing their LEED certificates (Leadership in Energy and Environmental Design) as they market condominiums and office suites to green-minded consumers. While it is unusually ambitious, the 25-year plan that Mayor Michael R. Bloomberg proposed last month for New York is part of an international wave of recognition that cities must live more responsibly, especially when it comes to their effusions of climate-warming gases and their excretions of mountains of solid waste. Bloomberg’s most contentious idea — a “congestion tax” on cars entering traffic-clogged districts during peak hours — has been working for more than four years in London (and more than 30 years in Singapore) to increase the numbers of people using public transportation. Interestingly, Curitiba adopted an opposite approach, brandishing a carrot instead of a stick. The city planners suspected that public transportation would attract more users if it was more attractive. And that reasonable assumption turned out to be correct.

The efficient buses that zip across the Curitiba metropolitan region are the most conspicuously un-Brazilian feature of the city. Instead of descending into subway stations, Curitibanos file into ribbed glass tubes that are boarding platforms for the rapid-transit buses. (The glass tubes resemble the “fosteritos” that Norman Foster later designed for the metro in Bilbao, Spain.) Curitiba has five express-bus avenues, with a sixth in development, to allow you to traverse the city with speedy dispatch. In the early 1970s, most cities investing in public transportation were building subways or light-rail networks. Curitiba lacked the resources and the time to install a train system. Lerner says that compared with the Curitiba bus network, a light rail system would have required 20 times the financial investment; a subway would have cost 100 times as much. “We tried to understand, what is a subway?” he recalls. “It has to have speed, comfort, reliability and good frequency. But why does it have to be underground? Underground is very expensive. With dedicated lanes and not stopping on every corner, we could do it with buses.” Because widening the avenues would have required a lengthy and costly expropriation process, the planners came up with a “trinary” system that embraced three parallel thoroughfares: a large central avenue dedicated to two-way rapid-bus traffic (flanked by slow lanes for cars making short local trips) and, a block over on each side, an avenue for fast one-way automobile traffic.

When the bus system was inaugurated, it transported 54,000 passengers daily. That number has ballooned to 2.3 million, in large part because of innovations that permit passengers to board and exit rapidly. In 1992, Lerner and his team established the tubular boarding platforms with fare clerks and turnstiles, so that the mechanisms for paying and boarding are separated, as in a subway. To carry more people at a time, the city introduced flexible-hinged articulated buses that open their doors wide for rapid entry and egress; then, when the buses couldn’t cope with the demand, the Lerner team called for bi-articulated buses of 88 feet with two hinges (and a 270-passenger capacity), which Volvo manufactured at Curitiba’s request. Comparing the capacities of bus and subway systems, Lerner reels off numbers with a promoter’s panache. “A normal bus in a normal street conducts x passengers a day,” he told me. “With a dedicated lane, it can transport 2x a day. If you have an articulated bus in a dedicated lane, 2.7x passengers. If you add a boarding tube, you can achieve 3.4x passengers, and if you add double articulated buses, you can have four times as many passengers as a normal bus in a normal street.” He says that with an arrival frequency of 30 seconds, you can transport 36,000 passengers every hour — which is about the same load he would have achieved with a subway.

Unfortunately, the trends of bus usage are down. While the system has expanded to cover 13 of the cities in the metropolitan region, charging a flat fare that in practice subsidizes the trips of the mostly poorer workers who live in outlying areas, bus ridership within the Curitiba municipality has been declining. “We are losing bus passengers and gaining cars,” says Luis Fragomeni, a Curitiba urban planner. He observes that, like potential users of public transport everywhere, many Curitibanos view it as noisy, crowded and unsafe. Undermining the thinking behind the master plan, even those who live alongside the high-density rapid-bus corridors are buying cars. “The licensing of cars in Curitiba is 2.5 times higher than babies being born in Curitiba,” he says. “Trouble.” Because cars are status symbols, attempts to discourage people from buying them are probably futile. “We say, ‘Have your own car, but keep it in the garage and use it only on weekends,’ ” Fragomeni remarks. And the public-transport system must be upgraded continuously to remain an appealing alternative to private vehicles. “That competition is very hard,” says Paulo Schmidt, the president of URBS, the rapid-bus system. During peak hours, buses on the main routes are already arriving at almost 30-second intervals; any more buses, and they would back up. While acknowledging his iconoclasm in questioning the sufficiency of Curitiba’s trademark bus network, Schmidt nevertheless says a light-rail system is needed to complement it.

When it comes to modifying human behavior, persuading urban dwellers to sort their garbage can be harder than coaxing them to garage their cars. Lerner and his allies have claimed that they have succeeded beyond the dreams of environmentalists in far more eco-friendly countries, including Japan and Sweden. Curitiba was a pioneer in separating recyclable materials, with its “Garbage That Is Not Garbage” program, inaugurated in 1989. (The city leaders have a flair for slogans.) Recycling has assumed a new urgency, because the entire metropolitan area contains only one landfill, and it will be exhausted by the end of next year. José Antonio Andreguetto, Curitiba’s secretary for the environment, told me that 22 percent of the city’s garbage is being separated for recycling, a rate that has been declining over the last half-dozen years; he says he hopes to bring the number up to 34 percent by the end of the current mayor’s term in 2008. Lerner says the numbers have been eroding until recently because some recent mayors haven’t emphasized the issue, but he maintains that the recycling rate in Curitiba is still the highest in the world.

It is very hard to determine how accurate the estimates are for garbage separation. “Curitiba began early to look at recycling garbage — that is true, and it is good,” says Teresa Urban, a local journalist and environmental activist. “But the separation of recycled garbage is a little part of all the garbage we have here. There is no tradition of participation here. The mayor sold to the people the idea that this is a wonderful city. And the people think, This is wonderful, I don’t have to do anything.”

Like other left-wing critics, Urban traces the lack of participation to an original sin. The progressive urban planning of Curitiba was not initiated by a democratic process; it was set in motion by the military dictatorship that seized power in 1964 and ruled Brazil until the mid-’80s. Its environmentalism is rooted in authoritarianism. “They didn’t have to confront the public through public participation, and the decisions could be made by urban planners — architects acting as politicians,” says Clara Irazábal, who has written a book comparing the urban planning experiences of Curitiba and Portland, Ore. The city that has been called the most forward-looking in the Western Hemisphere is an outgrowth of an era that many Brazilians prefer not to look back on. Jaime Lerner, the archangel of the Curitiba green movement, was anointed by the dragons of war.

Always an anomaly, Curitiba became a model for our day by defying the spirit of the time. In the late 1950s and early 1960s, urban developers throughout the world, influenced by Le Corbusier and his followers, were remodeling cities to facilitate the easy circulation of people in automobiles. But in Curitiba, an informal group of young architects, urban planners and civil engineers at the city’s Federal University of Paraná, which is the oldest university in Brazil, objected more effectively to the mayor’s widening of streets and a proposed highway bypass that threatened the historic city center. As luck would have it, one of these outraged civil engineers, Fanchette Rischbieter, was married to the chairman of the government-controlled investment company that was financing the construction of roads in Paraná, the largely agricultural state of which Curitiba is the capital. “I said, ‘It doesn’t make sense, my wife and her friends are against these people — why don’t we make a plan?’ ” Karlos Rischbieter recalls. Selected by the city, Jorge Wilheim came up with a master plan that concentrated high-density construction along two long rapid-transit axes that skirted the center. At least as important as his transportation and zoning recommendations was Wilheim’s request for an urban-planning institute to implement them. In retrospect, the enthusiastic and talented staff of the Institute of Urban Research and Planning of Curitiba, which is known by its Portuguese acronym, Ippuc, ensured the success of Curitiba’s redevelopment.

Still, there was a lag of five years from the formal adoption of the master plan in 1966 until its implementation, which began with the governor’s selection of Lerner, who was president of Ippuc, to be mayor in 1971. Wilheim the planner needed Lerner the doer to turn abstract ideas into inventive reality. Curitiba has been studied more than copied (one notable exception is a Curitiba-style bus system in Bogotá, Colombia) because unlike Lerner, most mayors stumble over political obstacles. “I always tell a story of the ’80s,” Rischbieter says. “A friend from São Paulo came with his wife and son to visit Curitiba. He did not know this city. I took my car and showed him Curitiba for three hours. When I left him at the hotel, he said, ‘What did you show people before Jaime Lerner?’ “

A spark plug of ideas, Lerner, the son of Jewish immigrants from Poland, combines salesmanship and pragmatism. Following his mayoral terms, he won election twice as governor of Paraná State, retiring in 2002 at the age of 65 to devote himself to his architecture firm and to worldwide speaking engagements espousing green urban planning. He has a large head that seems to rest directly on wide shoulders; knowing his passion for recycling, you might almost believe that his thick-set body has been through a compactor. He radiates a highly compressed and infectious energy, with a can-do assertiveness that borders on arrogance. “He never asked if something was good or not,” Rischbieter remarks. “He would say, ‘I’ll go do it.’ I would say, ‘You have to go ask people and get their opinions.’ He would say, ‘No, they won’t agree with me, and it has to be done.’ He is not a political animal, he is a dictator.” Rischbieter admires Lerner; others, however, using the same descriptive terminology, do not. In the rough-and-tumble of Brazilian politics, it has become customary for supporters of populist parties to disparage Lerner (who personifies his talented team to allies and foes alike) as a creature of the dictatorship. According to this argument, the generals detested politicians; they admired technical experts. In Curitiba, they found a showplace to display their accomplishments to the world. “The military are addicted to planning,” says Fragomeni, who has an ambivalent attitude toward Lerner. “If they don’t plan, they don’t go forward. They invested in Curitiba. Mr. Lerner may like it or not. His continuity was ensured by the military government.” For his part, Lerner says that he had a far harder time with the military dictatorship than he did later, as an elected official. Under the military regime, he served at the pleasure of the governor and the state assembly. “I could be fired the next day,” he says. “Being an elected mayor, I was stronger. Nobody could fire me.”

In two terms (1971-75 and 1979-83) under the military regime, and then in an elected third term (1989-92) after the restoration of democracy, Lerner translated the master plan into concrete and leafy reality. Like an impatient muralist, he worked on a wide scope at high speed. “I know cities that plant 10,000 trees, and they make a whole festival,” he told me. “We planted a million trees. I am obsessed with scale.” He sought to make a livable city; over time that segued smoothly into an ecological city. Parks initially intended as recreational areas would also absorb floodwaters and extract carbon dioxide from the atmosphere. Lerner used tax breaks to wheedle landowners into turning over portions of their property, which typically had little value at the time. In the rocky northern district, he converted one flooded quarry into the Wire Opera House, which has become a city icon, and another into the Free University of the Environment, a non-degree-granting institution that educates people on ecological issues. He transformed land that was serving as a refuse dump into a botanical garden; named for Fanchette Rischbieter, who died in 1989, it features a duck pond, French parterres and a classic Victorian greenhouse. The architecture in all three of these parks is less noteworthy for its formal design than for its building materials — salvaged telephone poles, mesh grating, metal tubing — and the speed of construction. From blueprint drafts to opening night, the Wire Opera House took about two months to complete. Lerner refers to such projects as “urban acupuncture” that energizes the development process.

When I would ask people if they thought Lerner could have accomplished his reforms under a democracy, people sympathetic to both Lerner and the military (like Rischbieter) or critical of both (like Urban) would say no; but most, professing admiration for Lerner but distaste for the military, said the dictatorship was not a precondition for his success. Lerner and Wilheim were emphatic on this point. “Not being a traditional politician helped me a lot,” Lerner told me. Nonetheless, by entering public life, even a self-professed apolitical man becomes a political actor. What struck me was the way in which the return of democracy changed Lerner’s core constituency. Under the generals, he was vulnerable mainly to the business community. That is why, for instance, he had to implement the pedestrian mall so quickly: if the business class lost confidence in him, the state assembly would have insisted that he be replaced. In a democratic Brazil, Lerner and his successors are threatened not just by the rich, but perhaps even more acutely by the poor — politically, by populist parties, and demographically, by the inexorable population growth. In politics, the pendulum has swung, as it always does. For the first time in 15 years, the winning candidate in Curitiba’s last mayoral election, in 2004, was not directly associated with the Lerner Group, the firm of 10 architects and planners that Lerner runs. Still, the new administration is continuing on the path that Lerner blazed. More worrisome for Curitiba’s future is the demographic trend. Over the past half-century, the state of Paraná underwent a radical change, from a labor-intensive coffee economy to a mechanized agriculture of soybeans. Hundreds of thousands lost their jobs. Many of the dispossessed have relocated to the Curitiba metropolitan region, which in Brazil is famously livable. Every day, more keep coming.

The “invasions” of homeless people onto unoccupied land spill like ink stains over the neatly outlined development maps of the urban planners, not only in Curitiba but across Brazil. One Saturday morning, I visited the neighborhood of Nossa Senhora da Luz, where a small group of people waited with sacks or improvised carts of garbage. The hardscrabble community dates from an early invasion of the 1970s. Today the streets are paved and the houses are solid cinder block, but unlike downtown Curitiba, here it is immediately apparent from the bleak, scrubby streetscape and the dark skins of the populace that you are in a third-world setting. I was there to observe one of 79 exchange centers that the municipality of Curitiba has established in communities where the streets are too narrow or too bumpy for large garbage trucks to circulate. Instead, people can carry their trash to biweekly collection sites and trade four pounds of garbage for one pound of vegetables. Mostly they bring plastic, paper and cardboard. At another site, run by the community council, more valuable aluminum cans are collected in return for money, and at yet another, organic material is traded for bus tokens. Compared with middle-class people, the residents of this neighborhood do not generate so much recyclable material; much of what they trade they prospect for around the city. Curitiba may be more successful in enlisting poor citizens to function as part-time carrinheiros than in enlightening better-off residents on their civic responsibilities.

The largest working-class housing development within Curitiba is called Bairro Novo, or “new neighborhood.” It was developed hurriedly, you might say frantically, after a band of 3,000 people, at the start of a three-day holiday weekend in September 1992, invaded a nearby parcel of vacant land where a disused railroad line once operated. This was the same sort of stealth tactic that Lerner employed two decades earlier to pedestrianize the shopping street, but now it was being used against him — coordinated, he maintains, by his political opponents, who controlled the governorship then as they do now. Since the security forces are directed by the state of Paraná and not the city, there was no way Lerner could stop the so-called Ferrovila (or railroad town) invasion. He says that he was especially infuriated because his administration had been researching the creation of a much larger development on the same land, housing 10 times as many people, as well as establishing schools and other social services. Instead, his team began planning the Bairro Novo on a parcel of land that was slated for development a decade or two later. There are 80,000 people living in Bairro Novo today. For a while, the illegal squats died off. “If you have a good alternative, you can prevent the invasions,” Lerner says.

Recently, invasions have started up again. “There is a feeling that it may be politically motivated,” says Fragomeni, the urban planner, who served until March as president of Ippuc. He reports that in Curitiba today, there are 13,000 households in invasion settlements, 6,000 of them in ecologically fragile areas. Squatters often occupy land by rivers, both to obtain a water source and because, by law, the riverbanks can’t be developed. “The land is forbidden, and it is free at the same time,” says Urban, the environmental activist. Raw sewage from these settlements flows directly into the rivers. Fragomeni says that fewer than 70 percent of Curitiba households have sewer connections. The current administration, led by Mayor Beto Richa (who was endorsed by Lerner but is not professionally associated with him), is trying to alleviate the problem with a new program to clean up the water basin of the sadly polluted Bariguà River: relocating people to housing that is a little farther from the river, replanting vegetation on the banks and linking houses to the sewage system.

The program to reclaim the Bariguà basin was galvanized by the most recent invasion in February, when 1,500 people seized land near Ferrovila in Bariguà Park and hit a sensitive nerve. Their encampment is provocatively close to Ecoville, a controversial upper-middle-class development that arose in the mid-’90s along one of the rapid-bus corridors. As Lerner acidly observes of Ecoville, “I don’t like this project, because it is not ‘eco’ and it is not ‘ville.’ ” Ecoville is a self-contained development in which tall buildings loom over patches of vegetation and looping roads. It’s an unconvincing version of the discredited Corbusian model of “the city in the park,” an idea that the developers self-consciously reference by naming one of these buildings “Le Corbusier.” Many buildings have been labeled for works by Picasso — the Arlequin, the Pierrot, even the Guernica. One noteworthy Picasso-christened tower, the Suite Vollard, features 11 full-floor residences, each of which is supposed to be able to rotate independently. The Suite Vollard is 10 years overdue for occupancy. Its engineering is still unproved.

Ferrovila and Ecoville: in close proximity, you can see the politicized landless and the profit-minded land developers who threaten Curitiba’s status as an ecological city. A reputation can be as hard to uphold as to establish. Unlike his three immediate predecessors, Mayor Richa — a boyish, blow-dried 41-year-old civil engineer from a prominent political family — is not an urban planner. And Ippuc, while still powerful, no longer directs the show. Richa has discontinued the longstanding mayoral custom, established by Lerner, of attending a weekly meeting at Ippuc. Under Lerner and his successors, “the mayor sat in Ippuc, and you felt what he wanted,” Fragomeni says. “It was a very verticalized government. Ippuc also planned the budget for the city. There’s democracy now, which is good. But it is no longer a pyramid; it’s a network. The mayor now expects you to propose what Curitiba should look like. He’s not a town planner.”

Nor is Curitiba a single town any longer. It’s a conurbation. Planning must be for the metropolitan region, not just for the municipality. Does it matter that Curitiba bans polluting industries if the neighboring town of Araucária has an oil refinery belching smoke on the city line? Similarly, if the new immigrants to the poor surrounding communities don’t recycle, then Curitiba’s landfill, the only such facility in the metropolitan region, will fill up even sooner. Like garbage, water does not respect city limits: Curitiba’s water supply depends on reservoirs controlled by municipalities outside its borders. What was never simple has become even more complex. For a long time, the citizens of Curitiba were so proud of the city’s reputation as an urban showplace that they kept re-electing urban planners — self-styled technical experts who seemed to be above politics and who vaunted their expertise in running the buses, building the parks and recycling the garbage. But a mayor today must be able to negotiate successfully with other mayors if reform is to work. Mayors need to be politicians, even in Curitiba.

 

Arthur Lubow, a contributing writer, last wrote for the magazine about the photographer Jeff Wall.

Posted by M at 19:55:09 | Permalink | No Comments »

Thursday, May 17, 2007

One landmark, four visions

Eastern Columbia Lofts

RORY CUNNINGHAM, president of the Art Deco Society of L.A., called it one of the premier Deco buildings in the country. Revered historian Robert Winter said it’s a shining example of Southern California’s golden age of architecture.

Times critic Christopher Hawthorne recently declared it “one of the most beautiful pieces of architecture in the city, a building that would be world-famous if it were located in Manhattan or San Francisco.” To about 100 Angelenos, however, the Eastern Columbia building is even more. It’s home.

After two years and a reported $80-million renovation, the Kor Group has reopened the historic retail and office tower as 147 lofts. Original terra cotta tiles — a mix of sea-foam green and cerulean blue that a 1930 Times story characterized as “melting turquoise” — have been restored. The terrazzo floor of the building’s old shopping arcade has been painstakingly repaired for a new Kelly Wearstler-designed lobby. But what are all those newly minted urbanites doing with their lofts?


We peeked into four units, all owned by first-time home buyers who are taking dramatically different approaches to their interiors. Whether Deco or Zen, modern or traditional, all four spaces reflect the joys — and the challenges — of living in a landmark.

— Nancy Yoshihara and Craig Nakano

Geoff Clark mixes modern and vintage décor for a sleekly classic interior

Geoff Clark’s pad plays out like an ode to every romantic notion of what loft living can be: open, airy, distinctly modern and very, very cool.

The ceiling and walls — originally a fickle putty color that leaned toward green, gray or brown depending on the light — now glow a crisp, clean white. Windows wrapping the corner unit allow the sun to flood in, bouncing off the floor and turning the condo into a 1,390-square-foot light box that seems to float above Broadway.

“I just wanted a very cool, tranquil space,” Clark says to the electro-lounge beats of Thievery Corporation on his sound system. “The building is so ornate, I didn’t want an ornate unit. I wanted a neutral interior that complemented the exterior. I wanted that classic loft feel.”

Indeed, Clark’s mix of modern and vintage seems right at home on the sleek concrete floor. Two low-slung B&B Italia Metropolitan armchairs complement a classic Warren Platner coffee table that he scored from a Palm Springs consignment shop. Contemporary pieces such as Kartell’s translucent Bourgie lamp and a Philippe Starck-designed Mademoiselle chair with transparent legs blend seamlessly with a funky red floor lamp and cast-concrete cactus planter. A wall sculpture made of rusted railroad spikes seems appropriately industrial and refined at the same time.

The vibe is young yet grown-up, classic but not cliché. The decor, much like the building itself, gives a nod to the past but lives in the present. It’s the kind of space that feels perpetually primed for a cocktail party, though Clark says no parties — not yet. “Just a few Friday-drinks-at-the-pool kind of deal,” he says with a smile.

Before he moved from Laurel Canyon, he says, “One thing people said to me was, ‘No one is going to see you.’ But it’s like I have a waiting list. Now friends want to come downtown.”

From his perch on the seventh floor, the longtime architecture buff can see the landmark marquee of the 1926 Orpheum Theatre, not to mention the other facades of downtown’s historic core. “I can just sit and look at these buildings forever,” he says, waving his finger toward Broadway from a blue sofa pushed up to the windows.

Clark considered buying a condo in West Hollywood but decided the Eastern Columbia would deliver something special, “a sense of excitement every time you walk in the door.”

Turns out he doesn’t even need to do that. On the drive home from work, eventually that blue and gold clock tower always pops into view. “I’ll see it and think, ‘Oh, my God. I live there.’ “

A modern loft softened by silk, light and calla lilies

If there can be such a thing as a glam Zen retreat, Nichol Bradford has tried to create it. As she lounges on a mirrored daybed, the scent of incense and calming music from the Bodhi Tree Bookstore fill the air. Beneath her feet is her ultimate vision of nirvana: a chocolate-hued concrete floor, color-matched to a Hershey’s bar. “It looks like a fudge cake,” Bradford says. “I love it.”

The condo’s exposed ventilation duct, all-stainless kitchen cabinetry and other elements of industrial chic have been softened by simple touches: the delicate lines of cut calla lilies from the wholesale flower market a few blocks away, the billowy lengths of golden silk draped here and there, even the late afternoon sun that showers the bedroom with saffron light.

“I love modern, but I don’t think I could do it and it not feel like a guy’s place,” she says.

Her parakeets — Millet, Bella and Squeak — seem just as content in their new home, a cage with views of downtown’s skyscrapers.

Bradford, who devises corporate strategy for a video game company, was renting in Hollywood before moving to the Eastern Columbia. Like many of her neighbors, she bought her unit sight unseen, before construction was completed, driven purely by “faith and intuition.”

Though she was drawn to the building’s Zigzag Moderne style of Deco, she hasn’t felt confined by it.

Whereas some neighbors have hung period-correct wallpaper and light fixtures, Bradford invested her time wrangling a 12-foot ficus to the 10th floor, where its canopy adds a glimpse of nature in a most unexpected setting.

She says a 9-foot-tall oak door salvaged from the old Getty Villa will be turned into a dining table, and still-to-be-hung graphic prints will chronicle Africans living outside Africa in the era before slavery.

It all makes for a style that Bradford struggles to define at first, but then she settles on a fitting label: “my genie bottle.”

Not scary; just a refined sense of Deco irreverence

It’s fitting that horror film director Jeremy Kasten’s unit feels a bit like a movie set: an elegant Art Deco smoking lounge circa 1930, the mohair-upholstered sofa set under the gaze of a mounted deer and a pronghorn.

Gold chevrons shimmer off the Bradbury & Bradbury Art Wallpaper under the chair rail. Wood floors reflect the soft light cast from vintage lamps.

“This is a more dialed down and mature look for me,” says Kasten, whose new movie, “The Thirst,” was released this week on DVD.

Dressed in a blue blazer with a white pocket square, the self-described Deco fanatic says he took his design cues from the historic building. He sees Deco as man and nature merged. “It’s delicate and very masculine at the same time.”

It’s also an era that works well with Kasten’s eclectic antiques collection displayed throughout his one-bedroom, 880-square-foot unit on the mezzanine, which originally was part of the building’s retail arcade. He wanted to recapture that arcade feeling with the ambience of an old-fashioned store.

In just 16 days, Kasten and interior designer Shannon Ggem, totally transformed the unit, which has only two windows.

“Most people want lots of windows,” Kasten says. “For me, I just want walls — lots of wall space.” That gives him more places to mount his collection of artwork originally made for the covers of pulp novels. “Most of the things I had but never thought they could come together.”

Their biggest design challenge was the low structural crossbeam between the kitchen and living area. The solution: hang an old jeweler’s sign that Kasten bought for $50 from the back of an antiques shop in New Orleans when he was 21 and driving to L.A. from Baltimore.

The Deco sofa and two matching chairs were maroon when Kasten received them from a friend, then were reupholstered in crème and black mohair. Matching lamps came from opposite coasts: a New York flea market and a yard sale in the California desert. A chest with a mirrored pullout bar was a gift from his mother.

In the kitchen, Ggem replaced the developer’s standard kitchen pendant with a Deco-esque fixture purchased at an estate sale. To add a little more period flavor without much added expense, Kasten painted a chevron pattern on the bathroom floor and gold detailing on the ceramic tile above the living-room windows.

Backless, custom shelves create a beehive-shaped entrance from the kitchen to the bedroom, where 300 vintage ties are displayed as wall decor. Placed carefully on the shelves: antique “Wizard of Oz” books, ruby slippers, 1930s nude female figurines collected from around the world, kitschy taxidermy and books whose spines sport titles such as “Eaten Alive: Italian Cannibal and Zombie Movies” and “Mr. T on Mr. T.”

Kasten has long admired the Eastern Columbia, and his decorative mementos include vintage postcards of the building framed and hung in the kitchen. He turned a 1931 coin commemorating the building into his keychain. All were bought on EBay. “There’s a mapable history to this place,” says Kasten, who moved from Venice with his 28-pound cat, Flipper.

During the decorating process, his instinct was to fill the space with his abundant tchotchkes. Ggem, ever the diplomat, would politely suggest, “Let’s just try this in the storage unit for a while.”

Kasten says his housewarming party three weeks ago was the first time he’s ever been nervous that someone would break something. But all went off just fine. His guests even helped to clean up. What did his friends think of his new pad? “Everyone said it’s so me.”

‘Casual sophisticate’ décor around a vintage baby grand piano

PAUL GONZALEZ is in a bit of a design quandary.

He’s not happy with his new couch — neither the Easter egg blue color nor the Naugahyde covering he specially selected for his cat, Cleo, who rarely sits on the thing. “This couch would have been perfect in the Jetsons’ house,” quips Gonzalez, who spent last weekend arranging to have it reupholstered in a latte-colored fabric.

Describing his second-floor studio as a work in progress, Gonzalez says he drew on the building’s interior public spaces, designed by Kelly Wearstler, for inspiration. “Many of my loft’s interior design choices were taken from the lobby of the building. I wanted my loft to flow from the lobby and interior of the building.”

Venetian plaster lines the entryway, where the interior doorway is framed in black marble. The charcoal gray of the concrete floor is the same shade as part of the lobby floor.

Gonzalez consulted with four interior designers, but the inspiration for his traditional furniture came from his mother. The Steinway & Sons baby grand piano that she received as a birthday present in 1942 now graces his loft.

“When I was a kid, the piano was always in the house,” he says. “I love the color of the wood and curves of the piano. Everything is built around the piano.”

A clothes-filled, mahogany, Ralph Lauren armoire, crucial in a space with no closets, stands to one side of the piano near his sleigh bed from Henredon. Across the way is another armoire, by Ethan Allen, that hides his computer. Near his kitchen is a round table that he found at Interior Devine in Pasadena.

Gonzalez is mixing these traditional pieces with modern bar stools, lighting fixtures and art. He calls his style “casual sophisticate.” Canvases by New Orleans painter David Harouni line the wall adjacent to windows that look into the treetops on 9th Street — a welcome bit of green for a man who rented in leafy Pasadena for 20 years. He uses the building’s up-lights outside his windows as planters.

“Home in downtown has to be soothing because it is your sanctuary,” says Gonzalez, who walks three blocks to his office at AT&T. “This where you restore, reenergize.”

Posted by M at 20:10:42 | Permalink | No Comments »

Wednesday, April 18, 2007

In Los Angeles, a Gehry-Designed Awakening

J. Emilio Flores For The New York Times

William A. Witte of Related California, whose parent, Related Companies, is overseeing a development on Grand Avenue in Los Angeles.

By TERRY PRISTIN; Published: April 18, 2007 Correction Appended

LOS ANGELES — The influx of thousands of new residents has reinvigorated this city’s downtown in recent years, but most of the development has been clustered on its southern end, near the Staples Center, the sports and entertainment arena.

Frank Gehry Architects
The Grand Avenue development in downtown Los Angeles.

For more than a decade, however, Eli Broad, a billionaire and civic leader, has envisioned a vibrant focal point for the city — “a place where people from all communities want to gather,” as he put it — on the opposite edge of downtown. That section, known as Bunker Hill, is home to some of the city’s leading cultural institutions and architecturally significant structures, but they are scattered amid a hodgepodge of unsightly parking lots and drab government buildings.

Now Related Urban, the division of the Related Companies that developed the massive Time Warner Center at Columbus Circle in Manhattan, is poised to try to fulfill Mr. Broad’s ambitions. By the end of the year, the company expects to begin demolition for the first phase of a $2.05 billion mixed-use project along Grand Avenue, opposite the Walt Disney Concert Hall.

Designed by the concert hall’s architect, Frank Gehry, the Grand Avenue development will echo the Time Warner Center in some respects — the plans call for a five-star 275-room Mandarin Oriental Hotel, luxury condominiums, restaurants run by celebrity chefs and an upscale food market. But it is also expected to feature terraces and rooftop gardens to take advantage of the mild climate, the developers say.

Included in the $750 million first phase, which extends from First to Second Streets and reaches 35 feet from Grand Avenue to Olive Street, are 400 condominiums in two towers, 48 and 24 stories respectively, to be priced at around $1,000 a square foot or higher; 100 apartments devoted to families earning less than $35,000 a year; 284,000 square feet of retail space; and a 16-acre park linking the Music Center and City Hall to replace an unused swath of sloping green space near the government buildings.

As part of an agreement with community groups and public officials, Related Companies is to advance $50 million of its ground-lease rent toward the cost of the park. The agreement also requires Related and its tenants to meet specified hiring and wage goals and to set aside one-fifth of the units for low- and moderate-income residents. In exchange, officials have agreed to just under $100 million in subsidies, principally from hotel tax revenues, said William A. Witte, the president of Related California.

The City Council and County Board of Supervisors recently gave their blessing to the project, and Mr. Gehry said he expects to complete the design in June.

Rather than compete with his concert hall, with its billowing stainless-steel walls, the glassy Grand Avenue development should play a “supporting role,” Mr. Gehry said, adding that “you don’t put a bunch of iconic buildings one next to the other.” With construction costs rising, the architect said he has had to “adjust the project to that reality” by, for example, searching for less-expensive materials.

Unlike the planned Atlantic Yards development near downtown Brooklyn, which is Mr. Gehry’s other major urban project, Grand Avenue has engendered few fireworks. But some opponents maintain that subsidies are not justified for a project intended primarily for wealthy residents. They say the developer is already getting a break on the land.

Joel Kotkin, a Los Angeles resident and author of “The City: A Global History,” also argues that Los Angeles is a decentralized place with a number of lively downtowns, including Santa Monica, Pasadena and West Hollywood. In his view, the city would do better to nurture organic downtown neighborhoods, like its fashion district, “instead of replicating experiences you can get anywhere.”

But Mr. Broad said that piecemeal development of the city- and county-owned sites would have been a mistake. “I was fearful we would have unplanned development there that would create a mess,” he said. He also said that allowing the developer to define the project ensured that it would be economically workable. “You’ve got to find a developer that’s got the experience to make it work from a commercial point of view,” he said. “Without understanding what is going to work financially, you end up with no project.”

Since 1999, when the local zoning ordinance was changed to allow residential conversion of older office buildings, more than 15,000 units of housing have been built or are under construction downtown, said Carol E. Schatz, the president of the Los Angeles Downtown Center Business Improvement District.

About 29,000 people live downtown, many of them young, well-paid single people who walk to work, according to a recent survey. They are also urban pioneers who are undaunted by the many homeless people who camp out downtown. The new residents are also willing to drive five miles or more to shop for groceries. In July, however, a long-awaited 50,500-square-foot Ralph’s Fresh Fare supermarket is to open at Ninth and Flower Streets, said Terry O’Neill, a spokesman for the chain.

For the first time in memory, a number of office tenants, including Perkins Coie, a law firm, and Psomas, an engineering firm, have been migrating from the West Side to downtown, where rents are cheaper, said H. Carl Muhlstein, an executive vice president at Cushman & Wakefield.

These rents are rising, yet vacancies also increased last year, from 11.9 percent to 15.2 percent. Mr. Muhlstein attributed the rise in vacancies to the consolidation of the Los Angeles Unified School District’s headquarters and the merger of Sanwa Bank and Tokai Bank.

In addition to Grand Avenue, another megadevelopment is planned for downtown Los Angeles — a $2.5 billion entertainment and retail complex known as L.A. Live, which is under construction next to the Staples Center. Developed by the arena’s owner, AEG, it is expected to cater to sports and pop music fans and offer some of the flash of Times Square.

The Related project, by contrast, is designed to appeal to older, more affluent residents, including international buyers and others seeking a downtown pied-à-terre offering hotel services and restaurants. “That’s something that L.A. hasn’t seen,” Mr. Witte said.

Related Companies has not announced any retail leases yet, although Kenneth A. Himmel, the chief executive of Related Urban, said two potential anchor tenants for the freestanding retail structures were talking with Mr. Gehry.

Rick J. Caruso, the developer of the Grove, the popular open-air retail and entertainment center near the Farmers Market at Third Street and Fairfax Avenue, said Related was unlikely to have a problem attracting a supermarket and other stores to serve its residents. But he said downtown might not be ready for larger retailers that need to draw from a large base of customers. “The jury is still out on the retail,” Mr. Caruso said.

The Grand Avenue project is getting started at a time when the market for high-end condos appears to be softening. In December, KB Homes withdrew from its partnership with AEG to build a 54-story hotel and condominium project at L.A. Live. A planned condominium tower designed by Thom Mayne at Broadway and 11th Street was shelved after it was unable to attract financing. And Standard Pacific Corporation abandoned plans to buy a new building near Union Station and sell its 272 units as condominiums. But Mr. Witte said projects that faltered were not in desirable locations. “The best-located projects are doing very well,” he said.

Victor B. MacFarlane, a managing principal of MacFarlane Partners, one of Related’s investment partners in Grand Avenue, said he was not worried about the market’s long-term prospects.

“There’s no question that the condo market right now is softer,” he said. “But we believe that in two or three years it will be different. We believe that downtown L.A. is for real and not just a flash-in-the-pan trend.”

 

Correction: April 20, 2007

An article in the Square Feet pages of Business Day on Wednesday about plans for a large mixed-used real estate development in downtown Los Angeles misstated the number of housing units that have either been built downtown since 1999 or are under construction. It is more than 15,000, not 1,500.

Posted by M at 21:10:18 | Permalink | No Comments »

Tuesday, April 10, 2007

Instant Urbanism

NEW URBAN CENTERS TAKE ON A STAGE-SET FEEL IN BAY AREA

John King, Chronicle Urban Design Writer; Monday, April 9, 2007; Part 2

There’s a disconnect between the way that an increasing number of Bay Area suburbanites would like to live, and the buildings that we see as a result.

These people crave a sense that they’re part of the action and a lifestyle that is at once convenient and cosmopolitan. They want easy access to districts that offer diversity and surprise, where shops and housing and civic activities are all close by.

Until recently, the only places that met this description were neighborhoods in San Francisco, Oakland and a handful of smaller Bay Area downtowns. But that’s changing fast — suburbs throughout the region are home to projects that claim to create urbane oases amid the sprawl of shopping centers and detached homes.

 

So far, though, the buildings that accompany the hype are more branding exercises than architecture. They wear old-time masks that treat urbanism as a gimmick, a theatrical blast from the past. A changing society gets looks that are frozen in time.

The popularity of this type of growth shows there’s room in the suburbs for density, for buildings that climb and fit snugly together. It also shows that in terms of architecture and urban design, there’s a lot more to be done.

The Bay Area has no single project as ambitious as Belmar, a 100-acre mall site being reborn as 22 blocks of a suburb outside Denver, or the redevelopment of Denver’s Stapleton airport into a 4,700-acre district modeled along traditional neighborhood lines.

Instead, smaller projects fill in the region’s blanks. But the rationale is the same — a combination of need and desire.

Both forces are at work in Petaluma, a city of 55,000 in southern Sonoma County, where a long-established downtown is being redefined.

While most Petaluma neighborhoods consist of detached houses cloaked in shrubbery and trees, the downtown is shaped by the city’s past as a commercial and agricultural hub. Ornate cast-iron landmarks survived the 1906 earthquake; gaunt metal sheds along the Petaluma River still store building materials.

You’ll now find something else downtown: the Theatre District, six blocks of buildings near the river that echo the scale and appearance of their neighbors while stacking apartments amid restaurants, offices and shops.

In all, 430 housing units have been built or approved downtown since 2003, when the City Council approved a plan to steer growth toward the city’s center. The plan came five years after a vote where residents decreed that Petaluma could no longer allow subdivisions on adjacent farmland.

“Since we can’t grow out, we can’t do sprawl,” explained City Manager Mike Bierman. “Convincing developers there was a market for downtown apartments took time, but the market has changed. We’re getting a much more urban growth now.”

It’s good growth, too.

The project fills a long-empty corner of downtown while adding a riverfront walkway that widens to include a handsome plaza with grass and trees. And while Theatre District rents start at $1,350 a month for studios, the city reserved a prominent block nearby for Downtown River Apartments — 81 units for low-income households.

As for the 12-screen cinema, it’s there by popular demand — a well-publicized lobbying effort by seven teenage girls who wanted more to do downtown.

The architecture tries to build on downtown’s strengths by echoing what’s around it. Riverfront apartments near the old sheds wear corrugated metal. The cinema’s Art Deco look harks back to storefronts a few blocks away.

The most obvious example of this is Basin Street Landing, which fills the block between the cinema and the riverfront plaza. It’s designed to look like seven buildings of varied style and age. One false front resembles a warehouse. Another is modeled on a 1930s bank.

All of which is respectful — to a fault.

This kind of mock-historic veneer is commonplace today, but in a genuinely historic setting such as downtown Petaluma, it just seems absurd.

To understand why, look no farther than the corner of the Theatre District that isn’t new: a quartet of single-story structures built between 1912 and 1930, then fused into an automobile showroom. Now they contain storefronts and the innards of the cinema.

There’s nothing elaborate about these masonry structures, but they’ve got character to spare. Each sturdy brick has a story of its own; the repairs made over time only add to the weathered allure. The thick walls show the structural heft that helped these buildings to endure.

By contrast, the facades of Basin Street Landing have all the depth of fabric glued onto plywood. One quick glance is enough to see they’re fake.

Cities insist on this sort of deference all the time. It’s politically and visually safe. But the result in Petaluma shows how one-dimensional the result can be.


Where Petaluma’s Theatre District takes cues from the neighbors to fill in the blanks, Santana Row in San Jose goes to the other extreme. It creates a new district from scratch and treats urbanism as ambiance.

Not that this 42-acre site in the Bay Area’s most populous city has much to draw on. The only recognizable thing nearby is the Winchester Mystery House. There are tile-roofed townhouses to the east, Westfield Valley Fair mall to the north and traffic on all sides.

All that disappears once you enter Santana Row’s three tall blocks — a color-saturated cross between old-time New York and the townscape from Disneyland’s “Pirates of the Caribbean.”

Each block consists of a single broad structure that’s four to six stories high, with glassy storefronts topped by bright facades. The columns of one building are adorned with garlic castings. Another has walls decorated with metalwork scavenged from Tunisia.

The southernmost block widens to allow a landscaped median supposedly modeled on Las Ramblas, the famous shopping street in Barcelona. Inside that median you’ll find a small 18th century chapel shipped in pieces from France and then reassembled. The chapel’s neighbor? A tequila bar.

It’s no shock to learn Robin Leach of “Lifestyles of the Rich and Famous” hosted the 2005 lighting of Santana Row’s Christmas tree. Here’s what is harder to believe: When Santana Row opened in 2002, one executive for the developer, Federal Realty Investment Trust, billed it as “perhaps a new urban paradigm for America.” Another explained, “We’re trying to create an urban district like Greenwich Village, like SoHo.”

While the retail scene never hit the upscale heights Federal aimed for, there’s definitely a market for the rest of the show. Patrons fill the five spas and the 20 restaurants and bars. As for the 501 residential units on upper floors, when 219 were converted to condominiums last year, they sold for an average price of $700,000. Federal now is negotiating with the city to add 12-story residential towers to the mix.

“It’s all about the experience, the environment,” said Fred Walters, who oversees Santana Row for Federal. He describes the market for his turf as “modern urban, younger couples, working professionals … people who want an urban experience, like in San Francisco, but they also want to be close to work.”

The fact that restaurants are hopping and condos are selling shows that Santana Row strikes a chord. If most Americans still prefer single-family homes in quiet settings, others are eager to trade isolated quiet for concentrated buzz.

But this isn’t a neighborhood, and it’s certainly not “a new urban paradigm.” Santana Row is a world unto itself — a hopped-up blend of shopping center and entertainment zone with housing on top and free parking in back.


To see what’s missing at Santana Row, head back north past Petaluma to Windsor — the Bay Area’s most intriguing example of large-scale place-making, and its most frustrating.

By the time this residential enclave of 25,000 incorporated in 1992, the terrain was defined by shopping centers and wide driveways. That’s still the case on the east side of Highway 101. But visitors who exit onto Windsor River Road and head west discover something much different. The brand-new downtown looks like a storybook village pressed from a mold.

Three-story-high old-fashioned buildings frame two sides of Windsor’s large town green, line two blocks behind it and are spreading south across Windsor River Road. The structure closest to the freeway sports a whimsical 60-foot-high clock tower.

The developer, Orrin Thiessen, is the architect as well.

“Windsor didn’t have that much in the past, so I’d look at pictures of Healdsburg and Santa Rosa,” Thiessen said. “I’d take an old photograph of a building I liked and make it fit what I want.”

That’s easy to believe. Everything is fuzzy and familiar, part Old West and part Thomas Kinkade painting. Like Santana Row, the buildings are more about atmosphere than architecture. Like Petaluma, the details are pasted on.

But as cartoonish as the architecture might be, Windsor’s center functions successfully as a civic and cultural crossroads.

The green includes a stand of mature oaks and features such offerings as live music and a farmers’ market throughout the summer. Across Windsor Road from the green, a creek threads underneath a footbridge that connects a batch of Thiessen-designed lofts to 41 family apartments developed by the nonprofit Burbank Housing.

Instead of chains, storefronts contain local retailers, including two bookstores, a map shop and a natural pharmacy. The busiest may be Powell’s Sweet Shop, where schoolchildren linger on weekday afternoons.

Windsor opened the green in 2001 after purchasing land next to the town’s library and gymnasium. It then invited developers to purchase surplus land for mixed-use development with housing above offices and shops. Thiessen had done a small project along these lines in nearby Graton and wanted to do it again.

Once that land was filled, he kept going, working at an incremental scale that reduced the size of his construction loans. He’s finished 17 buildings and now is studying slides of European sidewalk scenes for a boutique hotel he has in the works.

Thiessen doesn’t apologize for how his buildings look. “A lot of people love it. A few people want to say it looks like Disneyland. Well, what’s wrong with Disneyland?”

But architectural deja vu isn’t why the downtown succeeds.

Downtown Windsor works because it serves different people in different ways. It’s growing up without overwhelming the small-town feel. You can run errands, do city business, meet friends or just hang out.

Far-sighted city planning laid the foundation. The old-time atmosphere is a distraction more than anything else.


A cynic would look at projects like these and dismiss the lot. They’re not Paris in the 1920s, or North Beach in 1950s, or SoHo in the 1970s.

Cue up the intellectual scorn.

But the fact is that American expectations are being redefined — and the suburban landscape where most people live is following suit.

This is, after all, a world where people want what they want when they want: music on their iPod, old movies or television shows on their DVD player, newspapers via the Internet.

Why shouldn’t urbanism be available on demand as well?

The thing is, there’s a difference between buildings and megabytes. One is ephemeral, the other isn’t. You can watch a grainy snippet on YouTube and move on, but a poorly designed building stays right where it is, looking more faded and false by the day.

The suburbia of the future will be more dense than today, with a more varied set of options. And that’s a good thing: There’s a limit to how far a region’s population should sprawl, or how much land should be consumed.

Fighting change is absurd. Sneering at it is equally absurd.

What we can ask for, though, is planning and architecture that looks to the future even as it draws on the past. This won’t be easy — but it’s what the Bay Area deserves.


Newburbs in the Bay Area

An ever-growing number of Bay Area suburbs are sprouting city-type downtowns and districts. Here are 10 examples - and it isn’t an exhaustive list.

 

1 COTATI: Taking cues from Windsor, this small Sonoma County town is working on plans for a zone of three-story buildings along the Old Redwood Highway. First in line: Windsor developer Orrin Thiessen has purchased 14 acres in the center of town.

2 NOVATO: The northernmost city in growth-wary Marin County allows buildings as high as 45 feet downtown if they include housing above retail and are of “exceptional design.” Already approved is a Whole Foods Market topped by 125 townhouses.

3 HERCULES: The region’s most elaborate experiment in New Urbanism is in this suburb north of Richmond, where 620 homes have ample porches and traditional flair. Next comes a waterfront district with a ferry terminal and 1,200 housing units.

4 EMERYVILLE: This old industrial hub is now a hip address with companies such as Pixar and a sea of contemporary townhomes. It also has a Santana Rowlike concoction called Bay Street; Phase 2 could include a 25-story residential tower.

5 WALNUT CREEK: It’s old news that downtown Walnut Creek is a shopping hub. The fresh twist is modern-looking housing with San Francisco prices; in the 181-unit Mercer that opens this fall, some condominiums are $1.1 million.

6 EAST DUBLIN: At the end of the BART line in eastern Alameda County, an ambitious transit center is rising that includes Camellia Place - 112 apartments for low-income residents - and the Elan complex with its marketing slogan “these aren’t your parents’ suburbs.”

7 SAN MATEO: Bay Meadows’ old training field now contains tightly packed homes, neighborhood parks and even lofts. The track itself closes this year - to be followed by 1,250 housing units along with commercial space and 15 acres of open space.

8 REDWOOD CITY: A new 20-screen multiplex highlights ambitious efforts to turn this city of 81,000 into San Mateo County’s downtown of choice. There’s more to come: new zoning allows 12-story mixed-use buildings along El Camino Real.

9 HAYWARD: More than 700 homes and a new City Hall have been built near the BART station since the city changed its downtown development rules in 1992; an additional 850 are slated for a former cannery site to the west.

10 UNION CITY: A developer has proposed four residential towers next to the BART station in this former industrial center - the centerpiece of a transformation that would place 1,000 housing units within a five-minute walk of BART.

 

Sources: Chronicle research, ESRI, TeleAtlas, USGS

The Chronicle

E-mail John King at jking@sfchronicle.com.

This article appeared on page A - 1 of the San Francisco Chronicle

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Friday, March 30, 2007

Has downtown L.A. finally arrived?

The district’s revival appears to be picking up steam as national chains seek store sites to serve the growing residential population.
By Cara Mia DiMassa, Times Staff Writer; March 30, 2007

The next step Tea for two

The construction cranes that are roosting all over downtown these days are one thing. But the real hints that the neighborhood is changing come in more subtle forms — such as the tours Derrick Moore has been giving around downtown recently.


Moore, a senior associate in CB Richard Ellis’ Urban Development Group, has been helping representatives from national chain stores such as Walgreen’s and the Outback Steakhouse group — who have long shied away from downtown — search for properties in the area. He has wined and dined potential retailers at local hotspots — and found their reaction a distinct shift from even a few months ago, when most took a wait-and-see attitude toward the neighborhood.

What has changed, downtown backers say, is how the burgeoning neighborhood is being perceived. After years of being not quite there, retailers seem to think that the area has reached — or is near reaching — a tipping point.

Residents have moved in, with the population now at 30,000. Some of downtown’s long-anticipated, large-scale projects — including a supermarket and a movie theater — are only months from opening.

It’s this trend that is behind much of the debate over the city’s proposal to sell the air rights above the Los Angeles Convention Center, allowing developers to build larger and denser residential buildings downtown.

Because the Convention Center was originally zoned for towers, the city wants to sell the unused airspace as a way of boosting development elsewhere in downtown beyond what current zoning laws allow.

Backers argue that selling air rights would boost downtown’s residential population even more. The more residents downtown can lure, the thinking goes, the larger the market for upscale retail. Until now, retail development has lagged behind residential development, with some merchants waiting to see whether the downtown boom is for real.

Questions about downtown’s future have heightened with the recent cooling of Southern California’s real estate market. But downtown so far doesn’t appear to be suffering much, and there are growing signs that retail is actually strengthening.

Bars and restaurants are opening at a fast clip in the area, and big-name chefs are signing leases on spaces downtown — especially along a stretch of 7th Street that has been the symbol of downtown’s tangled history as a retail destination.

Retail sales in downtown ZIP Codes have been rising steadily since the late 1990s, according to the California Board of Equalization. In fiscal year 2005-06, the last year for which statistics are available, retail sales totaled $1.7 billion — up 7% from the year before.

Still, there are concerns about how the downtown area will do on weekends and evenings, the make-or-break time for many of the new businesses. Parking and transportation around the urban center also could become concerns, because many of the lots used by businesses are unavailable or could be too pricey for evening and weekend use.

And many say the area cannot reach its full potential until certain neighborhood amenities are in place.

“You are at a point where there’s a critical mass down here now, in terms of the residential component,” said Andrew Myron, owner of the Edison club and lounge. “You are going to reach a point where more people won’t move downtown unless you have the amenities downtown.”

In the decades before World War II, downtown was a retail destination. But after World War II, the rise of the suburbs — and the shopping malls that came with them — began the steep decline of downtown’s retail core.

Though downtown continued to be a destination for office workers, the area had little success as a retail center. And even after the passage several years ago of an ordinance that enabled developers to convert long-vacant historic buildings into residential loft spaces, retail continued to falter.

Downtown leaders at the time decided to concentrate on bringing housing to the area first, figuring that retail might follow the new residents. And it did, to a point. Bars and art galleries began to dot the neighborhood.

Those businesses, developer and entrepreneur Cedd Moses said, “were the first people willing to take a chance. I think restaurants have a much tougher business model. It’s harder for them to survive than a bar or art gallery; the overhead is substantially higher.”

The historical conversions, along with the construction of several residential high-rises, the Cathedral of Our Lady of the Angels, Walt Disney Concert Hall and two mega-projects in the works — L.A. Live near Staples Center and Grand Avenue on Bunker Hill — have meant that “the world has changed,” said Hal Bastian, senior vice president and director of economic development for the Downtown L.A. Business Improvement District.

According to Bastian’s group, there are nearly 30,000 people living downtown — up sharply from just a few years ago. With 7,500 units under construction, the downtown population could rise to more than 40,000 by the end of next year.

Many new downtown residents are young with a lot of disposable income, according to the recent survey. And many are college students — a particularly desirable demographic for retailers, several analysts said.

Bastian said he can barely keep up with the interest in downtown. Much of his work centers around efforts to create an active nightlife along 7th Street, modeled after the Third Street Promenade in Santa Monica, Old Pasadena and Memphis’ Beale Street.

Several prominent L.A. restaurants, including Chaya Brasserie, have signed on to open eateries along 7th Street. Peet’s Coffee & Tea and Caffe Primo also have scouted the area.

Moses, who opened the Golden Gopher and Broadway Bar, two popular downtown nightspots, is involved in several new projects downtown, including a bar and a French brasserie along 7th.

The 7th Street effort represents just one part of what’s going on downtown, said Bert Green, a downtown resident and the owner of Bert Green Fine Art at 5th and Main streets. “Downtown is no longer one concept,” he said. “It has changed; it has become a series of mini- or micro-neighborhoods.”

What that means, Green said, is that the kind of retail that is appropriate in, say, South Park, near the Staples Center, differs from what might be found in Little Tokyo or the Fashion District.

But Green said the Historic District, where his gallery is located, remains a “tough nut” for retail. “It’s still not seeing the kind of interest from outside that all of those areas are seeing,” he said.

One key test for downtown will be the role that parking plays in its evolution. Several observers said it is hard to find inexpensive, easy parking in the district — and that could harm the push for an active street life in downtown.

“First and foremost,” Moore said, “we have to figure out the parking issue in downtown. We have to make parking easy for all the folks we are expecting to attract … for a reasonable amount of money.”

But also, they say, downtown is still waiting for what Jack Kyser, senior vice president and chief economist of the Los Angeles County Economic Development Corp., calls an “aha store: a store that everybody says, ‘Oh my God, they are going there.’ “

One possibility for that store, Kyser said, is the Ralphs Fresh Fare that will open downtown in June.

The area has long been without a supermarket, and the arrival of Ralphs — which started downtown at 6th and Spring in the late 1800s but abandoned the district in 1950 — is seen by many as a sign that the district’s fortunes have returned.

“I think that the Ralphs opening is going to be the adhesive to hold it all together,” Moore said of the retail renaissance. “That’s what’s missing.”

*


cara.dimassa@latimes.com
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Thursday, March 29, 2007

The upside of going downtown

American cities, despite the revival in many of them, need ‘urban impact statements’ on federal actions.
from the March 28, 2007 edition - http://www.csmonitor.com/2007/0328/p08s01-comv.html

Most US cities – New Orleans being a big exception – are on the rebound. Jobs in the city are more plugged into the “new economy” than those in the suburbs. And city living may become essential to curbs on global warming. Downtown is looking up.

But enough older cities such as Detroit aren’t experiencing the trends reviving other urban areas, such as baby boomers giving up suburban McMansions for skyscraper condos or global tech firms tapping “knowledge workers” near urban universities. Poverty still remains concentrated in urban cores as US manufacturing declines. Even cities seeing a revival worry it’s not sustainable.

That’s why Living Cities, a leading nonprofit investor in urban neighborhoods, has come up with a proposal to overcome the lack of a national urban policy: A required “urban impact statement” for every new federal project that might influence cities.

Like environmental impact statements used for decades to alter potential ecodamaging projects, cities need a similar bird’s-eye view of every change in federal policy from highways to daycare to immigration.

Cities are “places of hopefulness,” says Living Cities’ chief executive officer Reese Fayde, and yet federal policy on cities is fragmented. Government money streams are erratic and uncoordinated. Mayors are entangled in federal red tape.

One bright light for cities is that Congress now includes more than a dozen former mayors. Last year, they formed a caucus, led by Reps. Michael Turner (R), former mayor of Dayton, Ohio, and Michael Capuano (D), former mayor of Somerville, Mass., to improve US action on cities. Among their first moves should be to require a White House-led conference on urban policy every five years.

As an ongoing Brookings Institution project on cities makes clear, a global economy puts a premium on ideas and innovation, and “idea workers” thrive in cities with their diverse businesses, cultural variety, pedestrian-friendly neighborhoods, waterfronts, and unique architecture.The future of the US economy depends on realizing each city’s potential.

But cities need more control over the federal role in transportation and housing. Congested roads and a lack of affordable housing have held back many urban areas. Cities also need to bring more choice in education (with more charter schools), and in housing (with vouchers for low-income housing). And as post-Katrina New Orleans has discovered, urban renewal is better done when there is widespread grass-roots input.

Two major contributors to improved cities have been federal welfare reform and new ideas on crime prevention, such as those used during the 1990s by former New York Mayor Rudy Giuliani. More mayors also see that their cities’ future lies in fostering entrepreneurship and small business. And with rapid climate change, cities need to play up that they use energy and environmental resources more efficiently than outlying areas. The “green building” movement (notable by its plant-growing rooftops), for instance, is now thriving in urban areas .

Urban success cannot be taken for granted, and many worn-out cities need help. Washington must step up its urban role, and do it smartly.

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Monday, March 19, 2007

Developers, industry battle for L.A.’s heart

By Cara Mia DiMassa, Times Staff Writer
10:53 PM PDT, March 18, 2007

Industrial chic


‘We should be careful not to destroy the things about downtown that actually work.’
Joel Kotkin, Urban planner

The old warehouse at the corner of Industrial and Mateo streets in downtown Los Angeles had seen better days when Yuval Bar-Zemer and his partners at the Linear City development firm bought it in 2002.

The 1924 structure, in a rundown section of downtown, was a World War II-era bomb shelter and later a toy factory. It was being used to store the plush shells of stuffed animals.

The developers transformed it into 119 live-work units, with a rooftop pool and other communal amenities. They dubbed the new space Toy Factory Lofts. On the building’s ground floor are a pub-style restaurant, a high-end grocery store and a health club.

And this weekend, the developers finished work across the street converting the former West Coast headquarters of the Nabisco company into 104 live-work condo units.


But what might seem like a tale of urban renaissance is actually at the center of a fierce battle brewing in downtown L.A. that pits the shiny new downtown against the gritty version that has long existed in the heart of the city.

Developers like Bar-Zemer are pushing Los Angeles to radically rezone the city’s industrial core to allow residential development. They argue that the change would create a new type of neighborhood, one that would mix light industry with condo living and live-work lofts — spaces where artists, architects and others can operate businesses and sleep at night — and would ultimately create more jobs and tax revenue for the city.

The city Planning Department and some community activists, however, are resisting the heavy lobbying. They say the industrial zones provide solid jobs for the working class and boost L.A.’s economy.

“In the rush to build some downtown fantasy, we should be careful not to destroy the things about downtown that actually work,” said Joel Kotkin, an urban planner who has written extensively about L.A.’s economy. “The industrial stuff actually works: It employs a lot of people, there’s a low vacancy rate, and being at the center of a transportation hub really matters.”

At stake is the future of the city’s industrial land — and not just in downtown.

About 8% of the city — or 19,000 acres — is zoned for industrial use, mostly properties used for manufacturing, storage, distribution and other commercial operations. Although the debate now centers on the vast tracts around downtown, where the largest concentration of the industrial land is located, the proposed changes could have a ripple effect elsewhere, including Hollywood, the Westside and the San Fernando Valley.

The debate goes beyond issues of planning, zoning or architecture, say most people familiar with the discussions, and centers on the very nature of what a city is supposed to be, and who it should be for.

“We need as a city to move away from our 1950s-era suburban-model approach to zoning and instead devise land-use regulations that combine uses, to create jobs and housing on one site at one time,” said Kate Bartolo, senior vice president of development for the Kor Group, which is developing a number of projects downtown, including the conversion of the former Barker Bros. furniture warehouses in the industrial district into condos and retail space.

The debate exemplifies how the economics of revitalization are rapidly changing Los Angeles.

As the boom in downtown residential real estate moves into the industrial district, aging factory spaces are suddenly worth more if converted into lofts. That’s because large industrial living spaces are selling for a premium, costing $500,000 or more for each unit.

Because of this, many owners of industrial businesses are conflicted, because they see the economic benefits of residential conversion.

A city report placed the price of land for residential uses downtown at roughly five times that of industrial land. If the industrial land downtown is rezoned, city officials say, that value could rise even more sharply.

At the same time, however, the city found that the industrial district around downtown supports 64,000 jobs, most of which pay around $19 to $24 an hour (though some developers say those numbers are somewhat inflated).

For more than 100 years, downtown has been the heart of industrial L.A. — ever since the Southern Pacific Railroad opened L.A.’s first rail depot there in the late 1800s.

As the city grew, so did the district, and brick buildings began to dot the nearby landscape, built to handle the vast number of goods coming into the region.

By the 1920s, national firms began locating their West Coast branches in the city center, said Greg Hise, an associate professor of urban history at USC’s School of Policy, Planning and Development.

Today, though, the downtown warehouse district is a tangled mix of industry and neglect.

The district’s streets are, quite literally, crumbling, riddled with cracks, the skeletons of old rail lines and wheel-size potholes. Few of the area’s loading docks, built decades ago, can accommodate modern semi trucks.

Still, with their fences lined with barbed wire and graffiti, most of the district’s low-slung buildings are occupied, home to cold storage facilities, produce companies, toy storage and more.

City officials say that the vacancy rate for downtown’s industrial land hovers around 1%, and that demand for certain-sized parcels can’t be met by the current supply.

A recent analysis commissioned by the city predicted that the market for sites could become even tighter, as industrial tenants seeking bigger spaces come face to face with developers in search of the next “it” neighborhood.

Bar-Zemer and other developers argue that simply relying on the time-honored roles for downtown buildings is not what’s best for creating a teeming, vital downtown.

He and others look at the decaying warehouses and argue that the hip, old buildings with great bones and a lot of floor space would be better off as high-density housing. They have the support of the area’s major business groups and City Council members Jose Huizar and Jan Perry, who represent downtown.

“We don’t want a residential neighborhood — that is exactly what we don’t want,” Bar-Zemer said. “We want an interaction between housing and work spaces. That could happen within a unit, within a building, within the block. It demands a level of flexibility.”

Other developers agree with that line of reasoning. “Saying that industrial is wholly incompatible with live-work lofts is very dated thinking,” said Bartolo, whose firm is also behind the Molino Lofts in the industrial district and the Pegasus, Santa Fe and Eastern Columbia buildings farther west in downtown.

“Much of downtown’s new industrial growth is compatible with live-work uses,” Bartolo said. “This new industrial tenant — from apparel to new media—functions more like an office tenant than the old smokestack industries.”

They say that more live-work spaces will mean residents use their cars less — something city officials are trying to promote. (City planners counter that many industrial workers already live within a few miles of downtown and often use mass transit).

The analysis conducted for the city by Keyser and Marston, a real estate advisory firm, concluded that changing the zoning of downtown’s industrial land from industrial to residential “would confer substantial additional land value.”

For city planners, there is a palpable fear that those “industrial users” would take their businesses and their good-paying jobs and tax dollars to more industry-friendly cities such as Vernon or Duarte. This is likely to become an issue when the L.A. Planning Commission and City Council take up the matter in the coming weeks.

“We are looking at it from the big-picture point of view,” said Jane Blumenfeld, a city planner. “We are trying to make public policy…. The reason you have these rules and regulations in a city is to intervene when you have to intervene, for public purposes.”

Dan Murphy, the general manager for California Drop Forge, said his company, which supplies parts to commercial and defense aerospace companies, has operated out of a downtown warehouse for more than 100 years.

He said it would be difficult for the company to find space for its operations elsewhere. It uses forging hammers, presses, furnaces and a large boiler.

Murphy added that the company, which has 76 people at its site near Chinatown and pays wages up to $31 an hour, is concerned that changes in the zoning laws could have a “negative impact.”

“We see the money spent downtown on all the housing,” Murphy said. “But at the same time, we hope the city understands the need for an industrial base down here.”

cara.dimassa@latimes.com

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Tuesday, March 13, 2007

Defying the Odds on a Project in Skid Row

Will Carson/Michael Maltzan Architecture
A model of the New Carver Apartments.
By NICOLAI OUROUSSOFF; Published: March 13, 2007

LOS ANGELES — It’s a short trip from the excesses of Beverly Hills to the despair of skid row. Few architects bother to make it.

Michael Maltzan Architecture
A walkway overlooking the courtyard at the Rainbow Apartments.

Michael Maltzan is an exception. Long a darling of wealthy art world patrons, he is now laboring on the most extravagant project of his career: a 28,000-square-foot glass house for the former Hollywood powerbroker Michael Ovitz. But since opening his office here in 1995, Mr. Maltzan has also devoted part of his creative energy to a string of projects in a derelict section of downtown Los Angeles that has become one of the nation’s most notorious homeless encampments.

 

His first solo project there, Inner-City Arts, completed in 1995 and expanded in 2002, was an entrancing enclave of sculptured stucco-clad buildings — a theater, library, teaching spaces and ceramics studios — for after-school arts programs at the edge of skid row. Now, he has returned with two new housing complexes for the area: a recently completed 89-unit project for the chronically homeless and mentally ill and a 100-unit apartment complex for the homeless elderly and physically disabled that is scheduled to break ground this summer.

In an age when so much architectural talent seems to serve the aspirations of a wealthy, cultured elite or to deliver a wow factor for arts tourists, the project is a refreshing rarity. Bold and communally minded, with flashes of genuine elegance, the two housing complexes reassure you that a keen architectural intelligence and a social conscience are not necessarily at odds. In a better world, the projects would emerge as a model for a far-reaching architectural and social agenda.

The projects, known as the Rainbow Apartments and the New Carver Apartments and run by the nonprofit Skid Row Housing Trust, reflect changing thinking about how best to reintegrate the homeless into society. Small in scale, the complexes have a prominent visual relationship to the community. On-site providers of support services, from social workers to health care professionals, are situated where they are most needed: in the building where these people live.

Given the tight budget requirements — a deplorable constant for almost any housing project intended for the poor — there was little room for subtle touches. Instead Mr. Maltzan strove to enliven the $10 million Rainbow Apartments with a series of bold, straightforward design moves. The windows along the simple stucco exterior are arranged in a rhythmic, asymmetrical pattern and framed by bright red galvanized metal light shades. Inside, the first floor is mostly devoted to the social and medical services, the project’s literal and metaphorical base.

Tenants ascend a bright red staircase to reach the apartment level. The staircase narrows as it rises, giving you a sense of acceleration. From the top of the stair, tenants pass beneath the bridgelike form of the community room before entering a small courtyard framed by five stories of apartments on three sides.

Because of the pressure to limit costs, many of the details that Mr. Maltzan had first hoped to include in the design were eliminated. Perhaps most important, he had to drop a series of metal scrims that would have shaded the walkways overlooking the courtyard, lending the space a more ethereal, filtered aura. The big plate-glass windows he sought for the community kitchen and laundry room to forge a strong visual connection with the courtyard were also rejected as too expensive.

Yet the architecture was strong enough to resist defeat. The building’s general layout is a loose interpretation of the Spanish-style courtyard apartment buildings that have been a staple of Los Angeles architecture since the late 19th century. Mr. Maltzan’s emphasis is on communal spaces: the main entry staircase is conceived as an informal hangout for tenants; the open-air walkways that overlook the courtyard connect to a communal kitchen and common room, further breaking down the sense of isolation.

Mr. Maltzan reinforces all this by visually weaving the protective inner world of the housing complex into the rough-and-tumble fabric of the city outside. At each level, the walkways that line the interior court wind around to the outside of the building, offering views over downtown rooftops. From one upper-level staircase, tenants can gaze upon their own past: the lost souls and makeshift cardboard shelters that litter skid row. Just beyond are the twinkling, crystalline towers of downtown Los Angeles, a juxtaposition that conjures the sly social subtext (walking dead versus corporate suits) of a George A. Romero zombie movie.

Mr. Maltzan will have a chance to refine his ideas in his design for the $15 million Carver Apartments, a circular six-story building planned for a site along the elevated 110 Freeway, a mile or so to the southwest.

Like Rainbow, Carver is set around a central court, but its form promises to offer more formal drama. Nestled against the freeway, the cylindrical exterior is broken up into a series of vertical bands, creating a sawtooth pattern on the facade that is a subtle play on the relationship between the individual and the collective. It will also be visible to commuters driving by on the freeway, underscoring the idea that this is not about keeping the poor out of sight.

Mr. Maltzan hopes to anchor the Carver design firmly in the outside world without losing the sense of a sanctuary. The ground-floor social services offices will be more open to the street, with big shop windows. And as tenants climb to the upper stories, the communal spaces will offer carefully framed views of the surrounding city.

The wedge-shaped laundry and community room on the third floor is set at the exact level of the freeway, so that tenants can virtually make eye contact with drivers inching by in their cars at rush hour. Farther up, a terrace opens onto a sweeping view of the city’s downtown towers — this one more distant and romantic than the view from Rainbow.

Both complexes prove that even as the government turns to underfinanced private institutions to help care for the poor, it is possible to push for innovative and humane design. Here architecture is used as a tool not only for aesthetic upliftment, but also to forge both a strong sense of community and a visual presence for the poor in a city that often seems to have forgotten them.

Shocking, isn’t it? Imagine if this became a commonplace.

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Monday, March 12, 2007

Harlem’s Newest Beacon

Construction has begun on the 30-story Fifth on Park, shown in a rendering at left, which will be one of the tallest buildings in Harlem.

By JOSH BARBANEL; Published: March 11, 2007

GENTRIFICATION in Harlem has taken many forms, as the neighborhood has revived and celebrated its past, and last week it reached a new milestone: its first Upper East Side-style high-rise condominium tower, to rise 30 stories above the low-rise brownstones for which the nearby Mount Morris Park Historic District is known.

353 Central Park West

The site is now a large hole in the ground. But the glass-and-brick tower will soon rise 310 feet on the edge of central Harlem, with 147 condos, 47 rental apartments, a 55-foot lap pool and a four-story church sanctuary with seating for more than 1,800 worshipers — and a very tall reminder that Harlem is becoming more like the rest of Manhattan .

The building, at Fifth Avenue and East 120th Street, facing the 20-acre Marcus Garvey Park, is to be known as Fifth on Park.

It has been greeted with some consternation and surprise by local preservationists, because it was built “as of right” with no required public review. But the developers say it will be a beacon to bring back the black middle class to the cultural heart of black New York.

Joseph Holland, a former state housing commissioner who is developing the site with a partner, Lew Futterman, said he wanted to make a statement with the design of the building, about the resurgence of Harlem and its welcome to middle-class black New Yorkers, after its decades of decline. “I believe it is important for middle-class blacks to take a stake in the community,” he said.

At a reception last week at the Schomburg Center for Research in Black Culture, where details of the project were unveiled, Mr. Holland said, he pressed black professionals to consider Harlem and offered his guests a 5 percent rebate if they bought before the formal marketing campaign begins in April.

The building will tower over most of central Harlem, including the 19-story Harlem State Office Building on West 125th Street, and will be by far the tallest unsubsidized building in the area. It will be rivaled in height by only a handful of city housing projects and state-subsidized projects in Harlem and East Harlem.

“The scale of such a thing is absolutely appalling,” said Michael Henry Adams, an architectural historian and co-author of “Harlem: Lost and Found” (Monacelli, 2001). “The irony is that what makes Harlem attractive to so many people is that unlike most other parts of the city you can look up and see the sky.” To reach 30 stories, the developers bought development rights to a full square block of land owned by the church next door, the Bethel Gospel Assembly Church. That gave the developers the right to build a far taller building than would otherwise have been allowed.

In 1983, the church, in what must be considered in retrospect a brilliant real estate move, bought the block between Fifth and Madison Avenues and extending down to 119th Street, including a fairly modern surplus school building, for only $300,000, and conducted services in the school auditorium.

The church had once housed the James Fenimore Cooper Junior High School, and the building is still adorned with a large relief sculpture of Cooper and has the Board of Education seal and the city and state seals carved into the green marble entrance. The building was opened in 1936 at a cost of $12 million (about 40 times what the church paid for it) but was closed in the 1970s.

Over the last few years, the church, at the urging of its pastor, Carlton T. Brown, decided to raise money for a new sanctuary and for the church’s missions abroad, by selling what had been the school’s playground to the developers along with all of the air rights to the entire lot, in exchange for $12 million, according to city records, and space for the auditorium and 47 rental units, which would provide income for the church.

Vincent Williams, a church trustee who heads the building committee, said that the church was exploring the option of offering a mix of market rate and affordable rental units but that a final decision had not been reached.

THE zoning in the area was created to encourage medium-density construction, similar to that used in a number of recent condo developments, including the Lenox, a 12-story building put up by Mr. Holland and Mr. Futterman on Lenox Avenue and 129th Street.

But the code allows higher density for churches and doctors’ offices, and makes an exception to encourage tall towers on large plots with open space. The developers were also able to use the open space around the church in their calculations of open space.

The developers said they planned to offer apartments for about two-thirds the going rate in the rest of Manhattan, with many of the same amenities, including valet services, communal roof terraces and high ceilings. Prices range from $346,000 for smaller studios to $2.67 million for three-bedroom duplexes with terraces. (The developers list the top story at 28, but their construction documents show 30 stories, including some space for mechanical systems atop the building.)

There is some evidence, brokers say, that new condominium construction raises market values in older condominiums, even where the neighbors rally to try to stop a project.

But in the new project’s surrounding neighborhood, feelings are frayed. Valerie Jo Bradley, a longtime resident who is active in the Marcus Garvey Park Alliance, said she was worried that the building would block the southern exposure of the park and cast long shadows over basketball courts and a playground. “There is nothing that tall on Fifth Avenue,” she said.

Buying the Next-Best Thing

ONE interesting quirk of the residential real estate construction boom may be the fact that architects, who often portray themselves as creative but underpaid artists, have begun competing with bankers, lawyers, hedge-fund executives and real estate developers for apartments on Fifth Avenue and Central Park West.

City records show that last month, Ismael Leyva, the Mexican-born architect who designed the residential interiors at the Time Warner Center, and worked on more than a dozen other major residential projects over the last few years, paid $5.6 million for a full-floor condominium on the 15th floor of 353 Central Park West at West 95th Street. The unit has sweeping park views from its floor-to-ceiling windows.

Mr. Leyva said he didn’t consider buying at the Time Warner Center, because “I couldn’t afford it then and I can’t afford it now.”

But mimicking his sleek modern interiors at Time Warner, Mr. Leyva is planning to update his new apartment to make it less traditional. The apartment has three bedrooms, a living room, dining room and library, a private entrance to the elevator, and four bathrooms, according to the floor plan. It totals 2,733 square feet.

Walls are being removed, and the kitchen is being opened up to create a more loftlike feel, he said. “It is a good 12-year-old building,” he said. “I wanted to do some changes to fit my taste.”

Mr. Leyva bought the apartment from its first owner, Nadine Gill, the records show. Ms. Gill bought it for $1.8 million in 1997, when at the age of 64 she decided to downsize from a 3,500-square-foot, nine-room apartment in the Eldorado, a prewar building at 90th Street and Central Park West.

Buying in a postwar condominium has its advantages, too. While many high-end prewar co-ops require all-cash deals, Mr. Leyva, the architect, was able to buy with a $3.6 million mortgage, according to city records.

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